Even top-performing plastic surgery practices have hidden revenue gaps.

The question is… are you performing at your highest level — or leaving money on the table?

The Practice Performance Audit shows you how your numbers compare — and where your biggest growth opportunity is hiding.

Most practices are missing significant revenue—not from lack of demand, but from breakdowns in conversion, follow-up, and patient retention.

Catherine Maley Plastic surgeon consultant
Trusted by Leading Plastic Surgeons Nationwide

25+

Years in Plastic Surgery

Working exclusively with plastic surgeons

175

Surgeon
Interviews

Insights from the top plastic surgeons

250+

Practices
Consulted

Across the US and internationally

120K+

Podcast
Downloads

Beauty and the Biz podcast

The Plastic Surgery Practice Playbook by Catherine Maley

175

Surgeon
Interviews

Introducing New Practice Playbook

What the Top 10% of Plastic Surgery Practices Do Differently

Insights from 175 top surgeon conversations on what actually drives growth, profit, and consistency.

After decades of working with plastic surgeons, I started noticing patterns. Not marketing trends. Not tactics. But what the top-performing practices consistently do differently behind the scenes.

This playbook breaks those patterns down so you can see what’s working — and what’s quietly costing you.

Trusted by plastic surgeons at all stages of practice

CONVERSION: 42% → 75%

"Revenues are up 15% over the last three months - 22% in the last month alone!"

robert sigal
Robert Sigal, MD
PLASTIC Surgeon
3 REVENUE LEAKS IDENTIFIED

"Increased conversions to 75-80%"

Anthony Corrado
Anthony Corrado, MD
Facial Plastic Surgeon
MOST VALUABLE INVESTMENT

"Our earnings are up 96% over one year ago and 44% from our prior best first quarter ever!"

Plastic Surgeon Consulting Services
Leo Lapuerta, MD
PLASTIC Surgeon
PODCAST

Beauty and the Biz

Candid conversations with the top plastic surgeons in the country about what’s really driving growth, profit, and freedom inside their practices.

120,000+

Downloads and counting

Proven Structures

How we scale your practice

Three interconnected systems that work together to grow your revenue without growing your ad spend.

01

Increase Consult Conversion

Converting Academy

Three interconnected systems that work together to grow your revenue without growing your ad spend.

02

Increase Patient Value

KISS Loyalty Club

A done-for-you loyalty system that turns one-time patients into loyal brand ambassadors—without discounting. Reward. Retain. Repeat.

03

Build a Predictable Growth System

Consulting

For practices ready to build something that actually works long term. Diagnose, build systems, train the team, and track the numbers.

The Practice Performance Audit is the starting point — it tells us exactly which system will move the needle most for your practice.

READY TO FIND OUT

Ready to see what’s really happening inside your practice?

Most surgeons don’t need more leads.
They need to capture more of the opportunity they already have.

Catherine Maley, MBA – Practice Growth Authority